#Mood board photography how to
Since personal style is somewhat more of an abstract skill rather than a technical skill, it can be a very hard, if not impossible thing to teach someone how to develop. If you look through the portfolios of some of your favorite, most popular photographers, you’ll notice how they all have one thing in common: a personal style. Something you are bound to eventually hear is to develop your own personal style. However, one of the things are likely to tell is a little more difficult to execute than learning how to navigate the menu system on your DSLR or understanding how light affects an image. This is a great way to learn all those tried and true methods and techniques that are essential to becoming a better photographer. The goal is to convey some emotion through your board.As you become more interested in photography and begin taking the necessary steps to improve your craft, you’ll most likely seek out the advice of more experienced photographers to help you out along the way. Locations/places/spaces where do you like to create? For example, we light to shoot in light and airy spaces, so we wouldn’t want to include an image of an urban/grunge location.įonts/letters/words what font is on your logo? Your website? Is it minimalist? Fancy? Bold? What words do you want to come to people’s minds when they see your work? Fresh, minimalist, lavish, dramatic? Use some good descriptive words here!
Will you use certain paper, colored boxes, etc.Ĭolor scheme hellooooo this is a big one! What are your brand colors!? This needs to be established ASAP! Pick 4-5 colors that compliment each other AND your brand.
Packages do you sell products? Ship to your customers? Include imagery of how you plan on packaging those products. Tools and materials that you may use in your creative process for example, if you are a painter, include images of paint brushes or paint strokes. Textures for example, is your brand whimsical and airy? Find fabrics flowing in the wind that portray that emotion. Okay, let’s talk about what you need to INCLUDE on your mood board to convey the right vibe! When you are done with your beautiful board, hang it up in your office / work space so that you can see it every day as a reminder of the brand image you want to be putting out! There is a sense of peace and calm when you are physically creating with your hands. Images that inspire you! These can be printed off from Pinterest, ripped out of magazines, etc. Are you a super hands on person? Need a physical representation of your brand image? Create a mood board using:įoam board or card board (you can find this at any craft store or even the dollar store) There are a couple of directions you could go when creating a branding mood board. To recap, remember that we are doing this to keep you on track as the owner of your brand and to help guide you to intentionally convey your style and desired aesthetic to those who you will be working with.
#Mood board photography free
We’ll be covering what materials you’ll need, methods you should use, and even a FREE template for you to practice on!
Our last blog post was all about why it’s important to have a Brand Mood Board, if you missed it, click HERE! So now that you know WHY you need one, today we are taking you step by step on HOW to make one! That’s right, we got your back.
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